is a container without stylistic labels, a collective of musicians with a natural bent for experimentation and linguistic crosswising who, around a record label, exchange ideas, suggestions, and listening and performance experiences. El Gallo Rojo is also a visual project, coordinated by Massimiliano Sorrentini and Sara Meneghini, in keeping with that same art of transverse poetry which characterizes the music, so that the aspect of graphic imagery really does accompany the sound, and is not merely an accessory. The visual artists and the written/spoken word will also have their own space in the Punto Rojo, a kind of parallel collection which will gather special limited editions, hybrid forms of sound, texts and images, but also collections of photographs, comic strips, dawings, short films and narrative.